ARC2TM
It stands for Amplified Resolution Contrast & Color system. It means a viewing experience that will leave you searching for ways to describe the beauty you've found. It's our top-of-the-line picture processing technology.
Here's how it works: ARC2TM uses our exclusive spatial and temporal noise reduction technology to "clean" the signal your LCD television receives. Next, in order to smooth the edges of video transitions, it modifies individual pixels for optimum performance.
The end result of all this technology is a stunning picture. Even more stunning is the realization that you don't have to do anything to make it work correctly. ARC2TM is always on the job. It never needs to be calibrated, adjusted or tweaked.